Apply the Principles Of Feng Shui To Your Work From Home Business.
Working from home is becoming a more popular option for many people in to-day’s workforce. Maybe you have retired like me, maybe you are a mother with young children, maybe you have become redundant or maybe you have just abandoned the rat race in favor of setting up your own home business. Not everyone is able to set up their ideal home office and some of us have to settle for a corner in the kitchen, a guest room which doubles as the office, a section of your bedroom or a location in your basement. Don’t despair if it seems that none of your home office options are any good. Feng shui is about doing the best you can with the space you have.
The ancient philosophy of feng shui dictates that people can harness the natural forces of nature [or chi] to promote prosperity, success, health and harmony in any environment. Here are a few suggestions to get your home office chi on track.
A clean organized desk and home office can save time, stress and even money if we work from home. So if you are feeling overwhelmed by your messy desk and disorganized office it’s time to declutter. Deal with your mail on a daily basis, discard what you can either in bin or shredder and file the rest away properly. This might be the time to update your filing system and make folders for current years or months. Another culprit of office clutter is computer storage media such as CD’s, DVD’s and floppy discs. Properly label these items and place in protective files for easy access. If you spend a lot of time in your office and it is also used by other family members the desk can easily become cluttered with mugs, glasses etc. If you have the space in your office it would be a good move to designate an area for food consumption. This would eliminate some desk clutter and any possible damage to computers etc. due to spillages. Office supplies have a way of easily cluttering up our workspace as well. Make sure these supplies have a home other than on top of your desk.
Place your desk in the command position, with you sitting facing the doorway and a wall behind you for support. Place an earth element such as a nature picture on this wall. If you are unable to place your desk in the preferred command position use a mirror to provide a reflected view of the door. Wherever you sit, make sure that you look at something inspiring: a photograph of your spouse and kids, a brochure for that long awaited holiday or something else you find inspiring. Try to avoid sitting with your back to the doorway.
Place a picture of a lake, waterfall or any other water scene on one of the walls on the eastern side of your home office. This represents the flow of energy. You can also use a table fountain or even an aquarium. Black and blue fish absorb negative energy. Water also promotes good health. A green smooth leafed plant can be placed in this area. Plants also act as air purifiers. Bamboo and money trees are popular choices. Here are some other items you can also place in that corner:
1. A red envelope containing several coins.
2. A crystal on a red ribbon near the window.
3. Three Chinese coins tied with red ribbon.
4. A wheel or ball.
5. A symbol or picture of a red fish.
6. Also, consider placing a decorative jar filled with water near the entrance to your home office.
As much as possible, hide cables and cords. Their presence represents and creates chaos.
If your office has small, high windows or no view at all, use posters of landscapes with a far horizon to create the illusion of being able to see into the distance. If the view from your work from home office window is unattractive use blinds or curtains that will block out the view but allow light to enter.
If you are going to work from home, make sure you invest in furnishings that make it comfortable and easy for you to focus on business. Never buy secondhand furniture from a business that has failed as it will carry terrible predecessor chi. On the other hand furniture from a business that was successful would carry positive chi. In general a large desk provides energetic room for expansive thinking and growth. However, too much other large furniture in a too small room stops chi cold, and you may find there is no new business coming in. A good desk chair can be adjusted to the height that suits you, make sure it is stable and provides good back and arm support. Your chair represents your foundation and support.
Feng Shui claims to make you aware of the effect that your environment has on your state of mind. Even if you are not a believer please admit that an uncluttered home office enhanced by feng shui, with room to move around and an inspiring décor, is much better than a cluttered room and messy work area with a desk piled high with papers etc.
With some forethought, planning and discipline, your work from home office can become and stay productive, efficient and serene.
Judy Hawes is a consultant for Global Cashflow Network Inc., a continuing
education and business development company best known for their industry changing 'Certified Media Placement Specialist (CMPs)' programme. Register now for a free, special report and find out if you qualify to be trained as a CMPs student. Visit www.newhomebusinessadvice.com
Tuesday, January 19, 2010
Friday, January 15, 2010
USING A PRESS RELEASE TO PROMOTE YOUR HOME BASED BUSINESS
Publicity for your product or service is the secret to your home business success. In simple terms, product publicity is advertising that costs you nothing, yet brings in the orders for you.
Regardless of what kind of business you are operating, you should strive for as much publicity for your home based business as possible, including your products or services. After all, its "free advertising" that is essential to the growth of your home business. However, your publicity efforts should be well
thought out, and pre-planned for maximum results.
Another basic form of obtaining publicity is through what is known as the press or news release. This is generally a one page story about your business, your product/service, or an event/happening related to your home business that is about to, or has recently occurred.
The word "Press Release" seems to scare most people to death. On top of that not many people take the time to even think of writing their own Press Release. We hope this brief article will help clear up some of the mysteries surrounding this simple form of marketing.
Problem number one is getting the people to whom you've sent these publicity stories, to submit them. This leads us back to the "right way” of writing and presenting them.
Now you need the actual publicity release, which also must be "properly" written, if you expect it to be used by the media. There is a proper form or style to use, plus the fact that it must be typed, double-spaced, and short - about a half page in total length.
Type in capital letters, PRESS RELEASE. Immediately following the colon, but not in all capital letters, put in the date. Skip a couple of spaces, then in all capital letters – centered between the margins - type a story headline, and underline it. Skip a couple of spaces, and from the left hand margin, all in capital letters, type the words, FOR IMMEDIATE RELEASE: From there on, it's the news or publicity story itself.
You can then write the headline, followed by a story to fit the headline Suffice it to say that your headline, and the story you present to the editor, must sell him on the benefits of your product or service to his readers. Unless it specifically does this, he will not use it. You must sell the first person receiving your materials. Keep this fact uppermost in your mind as you write it. The person you send your press or publicity release to, must quickly see and understand how your product or service will benefit his readers, and he must be assured it will do what you promise in your headline.
Come right to the point and say your product is lower in price, more convenient to use, or in what way your product or service is useful to the people in general. They want only "a flag" that alerts them
to something new and of probable real interest to their viewers. Sell the editor first. Convince him that you've found the better mousetrap. Show him that your product or service, fills a need and/or will interest a large segment of his viewers.
If your first effort is not used, then you should review the story itself; perhaps write it from a different angle - and try again! Your material has to stand out, and in some way, fit with the information they -
the editors - want to pass along to their viewers. Regardless of your business, product, or service,
you must write your press release around that particular angle or feature, that makes it beneficial or interesting to the viewer of the media you want to run your press release. Without this special ingredient, you're lost before you begin!
IN SUMMARY
Be sure your press release is letter perfect - no typo's or misspelled words.
What you have to remember is that a Press Release is a "news” item. It needs to "inform" people, NOT sell them something. Press Releases come in many forms due to the product you are writing about.
However, the basic rule of thumb still applies. If you've never written one before - it may be a little difficult. Don't despair. Grab the latest daily newspaper and read some of their informational articles. Notice how each article is written and pattern yours after the same format. After you do a few of them - you'll be able to "get the picture."
Judy Hawes is a consultant for Global Cash Flow Network a continuing education and business Development Company showing people how to build business success. Free tips and training are available at www.newhomebusinessadvice.com or call 1-800-719-8268 ext. 35790, for more information on the certification course.
Regardless of what kind of business you are operating, you should strive for as much publicity for your home based business as possible, including your products or services. After all, its "free advertising" that is essential to the growth of your home business. However, your publicity efforts should be well
thought out, and pre-planned for maximum results.
Another basic form of obtaining publicity is through what is known as the press or news release. This is generally a one page story about your business, your product/service, or an event/happening related to your home business that is about to, or has recently occurred.
The word "Press Release" seems to scare most people to death. On top of that not many people take the time to even think of writing their own Press Release. We hope this brief article will help clear up some of the mysteries surrounding this simple form of marketing.
Problem number one is getting the people to whom you've sent these publicity stories, to submit them. This leads us back to the "right way” of writing and presenting them.
Now you need the actual publicity release, which also must be "properly" written, if you expect it to be used by the media. There is a proper form or style to use, plus the fact that it must be typed, double-spaced, and short - about a half page in total length.
Type in capital letters, PRESS RELEASE. Immediately following the colon, but not in all capital letters, put in the date. Skip a couple of spaces, then in all capital letters – centered between the margins - type a story headline, and underline it. Skip a couple of spaces, and from the left hand margin, all in capital letters, type the words, FOR IMMEDIATE RELEASE: From there on, it's the news or publicity story itself.
You can then write the headline, followed by a story to fit the headline Suffice it to say that your headline, and the story you present to the editor, must sell him on the benefits of your product or service to his readers. Unless it specifically does this, he will not use it. You must sell the first person receiving your materials. Keep this fact uppermost in your mind as you write it. The person you send your press or publicity release to, must quickly see and understand how your product or service will benefit his readers, and he must be assured it will do what you promise in your headline.
Come right to the point and say your product is lower in price, more convenient to use, or in what way your product or service is useful to the people in general. They want only "a flag" that alerts them
to something new and of probable real interest to their viewers. Sell the editor first. Convince him that you've found the better mousetrap. Show him that your product or service, fills a need and/or will interest a large segment of his viewers.
If your first effort is not used, then you should review the story itself; perhaps write it from a different angle - and try again! Your material has to stand out, and in some way, fit with the information they -
the editors - want to pass along to their viewers. Regardless of your business, product, or service,
you must write your press release around that particular angle or feature, that makes it beneficial or interesting to the viewer of the media you want to run your press release. Without this special ingredient, you're lost before you begin!
IN SUMMARY
Be sure your press release is letter perfect - no typo's or misspelled words.
What you have to remember is that a Press Release is a "news” item. It needs to "inform" people, NOT sell them something. Press Releases come in many forms due to the product you are writing about.
However, the basic rule of thumb still applies. If you've never written one before - it may be a little difficult. Don't despair. Grab the latest daily newspaper and read some of their informational articles. Notice how each article is written and pattern yours after the same format. After you do a few of them - you'll be able to "get the picture."
Judy Hawes is a consultant for Global Cash Flow Network a continuing education and business Development Company showing people how to build business success. Free tips and training are available at www.newhomebusinessadvice.com or call 1-800-719-8268 ext. 35790, for more information on the certification course.
Thursday, January 14, 2010
Newsgroups and Your Own Home Business
Newsgroups are Another Valuable Tool to Attract Visitors to Your Site.
The certification course I have just completed emphasized the importance of networking via newsgroups to help set up any Work From Home Business
An online Newsgroup is a continuous public discussion about a topic in an online public forum, like an Electronic Bulletin Board. The discussion appears as a thread of posts showing responses back and forth from different people involved in the discussion. The original post can be in the form of a question, a comment, a press release or an announcement. You can join in a Newsgroup at any time to become a part of a huge conversation between hundreds or even thousands of people.
Newsgroups are an excellent means to freely and quickly act as a circle of experts on nearly any subject matter. Your targeted audience may find your promotion about your on line business, by searching the internet using search engines such as Google. They will be looking for the subject of your business or service. Display your Electronic Signature on any post you submit.
First find online Newsgroups and submit your post at no cost and easy set up. Newsgroups present a great opportunity to easily network with people who have the same interests. Since there are a lot of newsgroup sites available you have many places to place media, but having said that, it is better to attempt to choose those sites suitable to the subject of your article. Multiple postings tends to annoy readers rather than get your message across.
If you are having a hard time looking for and using free newsgroups, it is likely because you are not utilizing the right software. Firstly you need to install a news server, the software that will download these newsgroups. I chose GigaNews but the other popular alternatives could be Usenet or Astraweb. Then create an account and install a newsreader which will be the application that will read the newsgroups. You could choose the following freeware Grabit or Alt.binz. Alternatively you could access Usenet through the Internet.
Whichever type of software you choose note the following .
1. If you cannot access it right away due to the large number of people logged in try again later.
2. You can subscribe or unsubscribe at any time.
3. Don’t be surprised if the discussion deviates away from the original topic as this is quite common in a lot of newsgroups.
Newsgroups can be a lot of fun as well as promotion for your own home business. Now that you have access to the information necessary to join these groups you will be able to also join in the discussion.
Judy Hawes is a Media Placement consultant with Global Cash Flow Network who conduct earn as you learn courses on all aspects of Media Placement.
For further information and a Free special report Visit www.newhomebusinessadvice
The certification course I have just completed emphasized the importance of networking via newsgroups to help set up any Work From Home Business
An online Newsgroup is a continuous public discussion about a topic in an online public forum, like an Electronic Bulletin Board. The discussion appears as a thread of posts showing responses back and forth from different people involved in the discussion. The original post can be in the form of a question, a comment, a press release or an announcement. You can join in a Newsgroup at any time to become a part of a huge conversation between hundreds or even thousands of people.
Newsgroups are an excellent means to freely and quickly act as a circle of experts on nearly any subject matter. Your targeted audience may find your promotion about your on line business, by searching the internet using search engines such as Google. They will be looking for the subject of your business or service. Display your Electronic Signature on any post you submit.
First find online Newsgroups and submit your post at no cost and easy set up. Newsgroups present a great opportunity to easily network with people who have the same interests. Since there are a lot of newsgroup sites available you have many places to place media, but having said that, it is better to attempt to choose those sites suitable to the subject of your article. Multiple postings tends to annoy readers rather than get your message across.
If you are having a hard time looking for and using free newsgroups, it is likely because you are not utilizing the right software. Firstly you need to install a news server, the software that will download these newsgroups. I chose GigaNews but the other popular alternatives could be Usenet or Astraweb. Then create an account and install a newsreader which will be the application that will read the newsgroups. You could choose the following freeware Grabit or Alt.binz. Alternatively you could access Usenet through the Internet.
Whichever type of software you choose note the following .
1. If you cannot access it right away due to the large number of people logged in try again later.
2. You can subscribe or unsubscribe at any time.
3. Don’t be surprised if the discussion deviates away from the original topic as this is quite common in a lot of newsgroups.
Newsgroups can be a lot of fun as well as promotion for your own home business. Now that you have access to the information necessary to join these groups you will be able to also join in the discussion.
Judy Hawes is a Media Placement consultant with Global Cash Flow Network who conduct earn as you learn courses on all aspects of Media Placement.
For further information and a Free special report Visit www.newhomebusinessadvice
Monday, January 4, 2010
Increase Your Business with Postcard Marketing.
Increase Your Business with Postcard Marketing.
Postcard marketing is another avenue designed to increase traffic to your site. I have found this to be effective and affordable. Postcards can produce a surge of traffic to your web site or generate high quality sales leads. I regularly do a mailing, using postcards purchased from, and supplied by, the company from whom I am obtaining tuition, and add a small hand written sentence to personalize it. Alternatively, you can design and have printed a postcard with your own short copy, allowing you to experiment with size, shape and artistic design. Simple postcards designed to look like a message from a friend can be printed on your own computer for only 2 or 3 cents per card.
If you have a limited budget to spend on your marketing campaign here are some advantages of using postcards to advertise your service or product.
* Postcards are much easier to prepare than direct mail or letter, the script is considerably shorter, with no folding or placing in envelopes.
* Postcards are more economical than a direct mail campaign in that you can realize savings in printing costs, paper , labour, and no envelopes necessary.
* Send your postcards by First Class Mail for just 28 cents each, which is much cheaper than direct mail rates.
* Make sure your postcards go to prospects likely to be interested in what you are offering. Lists of people who have previously expressed interest in similar services or products can easily be obtained from most mailing list brokers.
*Postcards do not pose a security problem similar to the Anthrax scare. It is now very important that people know exactly what you’re sending and who is doing the sending.
*It is not uncommon for Postcards to find their way on to notice boards or refrigerators, especially if they are creatively designed, or in some way, the message is informative enough for the recipient to save it. Exciting to think your Postcards are seen and your message read every day.
* The use of Postcards remains a novelty and does not carry with it the stigma associated with direct mailing. Postcards have not become so commonplace that they have become an irritant.
* Another advantage with Postcards is that the recipient can immediately start to read your message without the hindrance of an envelope to open.
The three keys to success in marketing with Postcards are
1. Create the right postcard.
2. Mail it to the right audience.
3. Craft it with the right offer.
I do hope this information is helpful, and like me you find this marketing exercise enjoyable and profitable, but best of all within your budget.
For further information on Media Placement and a Free special report visit www.newhomebusinessadvice.com
Postcard marketing is another avenue designed to increase traffic to your site. I have found this to be effective and affordable. Postcards can produce a surge of traffic to your web site or generate high quality sales leads. I regularly do a mailing, using postcards purchased from, and supplied by, the company from whom I am obtaining tuition, and add a small hand written sentence to personalize it. Alternatively, you can design and have printed a postcard with your own short copy, allowing you to experiment with size, shape and artistic design. Simple postcards designed to look like a message from a friend can be printed on your own computer for only 2 or 3 cents per card.
If you have a limited budget to spend on your marketing campaign here are some advantages of using postcards to advertise your service or product.
* Postcards are much easier to prepare than direct mail or letter, the script is considerably shorter, with no folding or placing in envelopes.
* Postcards are more economical than a direct mail campaign in that you can realize savings in printing costs, paper , labour, and no envelopes necessary.
* Send your postcards by First Class Mail for just 28 cents each, which is much cheaper than direct mail rates.
* Make sure your postcards go to prospects likely to be interested in what you are offering. Lists of people who have previously expressed interest in similar services or products can easily be obtained from most mailing list brokers.
*Postcards do not pose a security problem similar to the Anthrax scare. It is now very important that people know exactly what you’re sending and who is doing the sending.
*It is not uncommon for Postcards to find their way on to notice boards or refrigerators, especially if they are creatively designed, or in some way, the message is informative enough for the recipient to save it. Exciting to think your Postcards are seen and your message read every day.
* The use of Postcards remains a novelty and does not carry with it the stigma associated with direct mailing. Postcards have not become so commonplace that they have become an irritant.
* Another advantage with Postcards is that the recipient can immediately start to read your message without the hindrance of an envelope to open.
The three keys to success in marketing with Postcards are
1. Create the right postcard.
2. Mail it to the right audience.
3. Craft it with the right offer.
I do hope this information is helpful, and like me you find this marketing exercise enjoyable and profitable, but best of all within your budget.
For further information on Media Placement and a Free special report visit www.newhomebusinessadvice.com
Free Internet Advertising Brings Results.
Free Internet Advertising Brings Results.
Since starting my work from home Internet business, I have received comprehensive training through a certification course, using methods such as one on one mentoring via phone, web tutorials and written manuals . I have also been given instructions on how to use several different methods to drive visitors to my web site.
One of the first methods I used was classified advertising, and soon learnt that the best advertising is FREE advertising . This is a very important method for promoting your products and services to thousands of free classified ads.
Many of these free classified ads web sites offer features such as submitter forms. Features like this make classified advertising a fast way of getting your products or services on line. It is accessible at all times, is very effective and efficient, and in most cases it comes free.
Free internet advertising makes it easy for you to put free ads on several of the premier quality web sites, whenever you want, for free. This kind of benefit can only do miracles for your business. Most of these free internet advertising companies offer you 3 catagories to advertise any product or service.
Free classified advertising is one of the best ways to make your products or services known to the millions of prospective consumers on the Internet, and most importantly ,makes your web site money producing . There is a huge target market for your products and services, so the success rate for people wanting to buy your products is very high. It is always wise to research the internet for the best free classified advertising , and assess their amenities and features.
Most web sites promoting free classified advertising have features like classified ads submitter and opt-in email lists. Opt-in email lists are created from people who have volunteered their email addresses to these lists, and are very effective for creating personalized emails to prospective clients.
Free classified advertising is a great tool for building traffic. People constantly search online for specific services or products. Free internet advertising targets those clients inclined to buying a particular kind of product or service. The best reason to use free internet advertising is because it is free.
This is only one of many powerful methods I have learnt to drive visitors to my web site.
For further information and a Hot Free special report visit:
www.newhomebusinessadvice.com
Since starting my work from home Internet business, I have received comprehensive training through a certification course, using methods such as one on one mentoring via phone, web tutorials and written manuals . I have also been given instructions on how to use several different methods to drive visitors to my web site.
One of the first methods I used was classified advertising, and soon learnt that the best advertising is FREE advertising . This is a very important method for promoting your products and services to thousands of free classified ads.
Many of these free classified ads web sites offer features such as submitter forms. Features like this make classified advertising a fast way of getting your products or services on line. It is accessible at all times, is very effective and efficient, and in most cases it comes free.
Free internet advertising makes it easy for you to put free ads on several of the premier quality web sites, whenever you want, for free. This kind of benefit can only do miracles for your business. Most of these free internet advertising companies offer you 3 catagories to advertise any product or service.
Free classified advertising is one of the best ways to make your products or services known to the millions of prospective consumers on the Internet, and most importantly ,makes your web site money producing . There is a huge target market for your products and services, so the success rate for people wanting to buy your products is very high. It is always wise to research the internet for the best free classified advertising , and assess their amenities and features.
Most web sites promoting free classified advertising have features like classified ads submitter and opt-in email lists. Opt-in email lists are created from people who have volunteered their email addresses to these lists, and are very effective for creating personalized emails to prospective clients.
Free classified advertising is a great tool for building traffic. People constantly search online for specific services or products. Free internet advertising targets those clients inclined to buying a particular kind of product or service. The best reason to use free internet advertising is because it is free.
This is only one of many powerful methods I have learnt to drive visitors to my web site.
For further information and a Hot Free special report visit:
www.newhomebusinessadvice.com
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